Customizing arcade machines with your brand is a powerful way to enhance customer engagement, boost brand visibility, and create unique, memorable experiences. This guide will walk you through the essential steps to create custom-branded arcade machines, so they perfectly reflect your business identity and help attract more customers to your venue.

1. Look for a Specialized Arcade Manufacturer

The first step is to find a specialized arcade manufacturer. Most wholesalers or distributors lack the capabilities to create custom-designed machines. Professional arcade manufacturers have the experience and equipment needed to produce high-quality custom machines. For instance, manufacturers like GM Tech have a proven track record and can provide a portfolio of past custom projects. They are equipped with dedicated design teams capable of turning your vision into reality and can offer professional brand design advice to ensure your arcade machines align perfectly with your brand. Contact GM Tech today to explore our portfolio and start your custom arcade project.

2. Design Your Custom Arcade Machine

Machine Exterior: Apply your brand’s colors, logo, and graphics to the exterior of the arcade machine. This is the most visible area and makes a strong first impression on customers. For example, vibrant colors and striking logos can attract more players.

Game Interface: Customize the game interface with your brand elements. This includes in-game logos, color schemes, and branded messages, ensuring players are constantly interacting with your brand.

Marquee: The marquee at the top of the machine can be branded with your business name or logo, making it highly visible in any setting and drawing attention from afar.

Control Panel: Customize the control panel with branded graphics and color schemes to create a cohesive look that reinforces your brand every time the machine is used.

Side Art: Use the sides of the machine for large, eye-catching graphics that showcase your brand identity, making your arcade machine a standout piece.

3. How to Order Custom-Built Arcade Cabinets

When you work with a supplier with custom manufacturing capability, the process usually goes like this:

Submit Your Artwork: Prepare your artwork for print (preferred vector file format). If you don’t have artwork ready, ask for design assistance. They’ll need your ideas, brand color palette, and any logos or other artwork you’d like included (ideally as vectors).

Digital Render: The arcade supplier will create a digital render of your custom-branded arcade machine for your review, giving you a clear visual of the final product.

Feedback and Adjustments: Provide feedback, and they’ll make any necessary adjustments to ensure the design meets your expectations.

Production and Delivery: Once you approve the design, production will be arranged. Typically, you will receive your custom arcade machine within 30-45 business days (estimated time, depending on the specific project).

Conclusion

Customizing arcade machines with your brand is a strategic investment that can significantly enhance your business’s visibility and customer engagement. By partnering with a specialized arcade manufacturer like GM Tech, you can ensure your arcade machines are high-quality, uniquely branded, and perfectly aligned with your business identity. Start your custom arcade machine project today and bring your brand to life in an exciting, interactive way. Contact GM Tech now to begin your custom arcade journey and see how we can help transform your business.